Forget everything you know about PR agencies.

Github CEO Nat Friedman traveled to the Svalbard Global Seed Vault, a remote Arctic archipelago at the halfway point from Norway and the North Pole, to bury code in the event of a global catastrophe. Bloomberg’s Ashlee Vance was along for the ride, as was Strange Brew’s John O’Brien. This important mission to preserve code for future generations made the November 2019 cover of Businessweek.

Relativity Space CEO Tim Ellis spoke with a handful of reporters when announcing the company’s customer agreement with satellite operator Iridium, to launch up to six 3D printed satellites as early as 2023. Here's what resulted from his conversations with CNBC space reporter, Michael Sheetz, and The Verge science reporter, Loren Grush. Over 25 stories were written on the announcement.

Cloudflare CEO Matthew Prince appeared on Mad Money, with host Jim Cramer, and on CBS Sunday Morning, with correspondent David Pogue, to talk about the Internet’s resiliency during the COVID-19 pandemic, and Cloudflare’s important role in helping ensure business continuity through the global crisis.

Most people don’t realize how AI is being adopted to protect everyday citizens. In this deep dive with Fortune, American Express explores how they are using generative adversarial networks - or GANs - to train fraud-detection models, and thus protect customers’ personal data and privacy.